News for Immediate Release
Sept. 21, 2020
Contact: Katie McKalip, 406-240-9262, firstname.lastname@example.org
Limited-edition collection available now on Filson.com
MISSOULA, Mont. – Filson and Backcountry Hunters & Anglers today announced a limited-edition collection of co-branded products in celebration of National Public Lands Day. The collection of Filson staples feature officially licensed BHA graphics and logos and supports BHA’s mission to ensure North America’s heritage of hunting and fishing on public lands and waters.
“Filson’s heritage is rooted in the outdoors and we are honored to support BHA’s advocacy for public lands, waters and wildlife,” said Doug Thielen, director of marketing at Filson. “The products promote BHA’s commitment to conservation, the importance of hunting and angling access on public lands and the wildlife that depend on it.”
“At Backcountry Hunters & Anglers, our public lands and waters are central to our identities as sportsmen and women,” said Land Tawney, BHA president and CEO. “BHA’s partnership with Filson enables us to advance our work to conserve critical fish and wildlife habitat, secure opportunities to hunt and fish, and find solace and adventure in North America’s wildest backcountry.
“I first was introduced to Filson by father and inherited his Mackinaw Cruiser when he passed away,” Tawney continued. “I have been rocking Filson ever since. We are thrilled to work with such a legacy-oriented company and to continue our collaboration through Filson’s new product line. We are grateful to Filson for its ongoing support of BHA’s mission.”
The BHA-Filson collaboration includes the following:
BHA Mesh Logger Cap, $36
Features a pre-curved bill for protection from sun, and mesh back and sides for ventilation. Officially licensed BHA logo patch. Adjustable-leather back strap.
BHA Outfitter Short Sleeve Graphic T-Shirt, $45
A heavy-duty T-shirt constructed from sturdy 6.5-oz. 100% cotton jersey. Built with a rib-knit collar that effectively retains its shape. Custom front and back BHA graphics.
BHA Ultralight Vest, $145
Packable and warm vest with 1.5-oz. ripstop nylon shell that is insulated with 60g PrimaLoft® Gold with the highest warmth to weight ratio in a synthetic insulation that Filson offers. BHA logo patch on chest.
BHA Watch Cap, $24
This traditional watch cap was built with cold days on the water in mind. Made of quick-drying acrylic. Cuffed design for adjustable coverage with BHA patch on cuff.
Since 2018, Filson has been the presenting sponsor of Backcountry Hunters and Anglers Campfire Stories, a series providing opportunities for BHA members to share experiences from public lands and water. The Filson x BHA collection is now available online at Filson.com.
Backcountry Hunters & Anglers is the voice
for our wild public lands, waters and wildlife.