For Immediate Release
April 29, 2024
Contact: Thomas Plank 303-720-0111, [email protected]
Backcountry Hunters & Anglers Welcomes New VP of Marketing and Communications
MISSOULA, MT — Backcountry Hunters & Anglers (BHA) is delighted to welcome Nadia Marji as the Vice President of Marketing and Communications, a role instrumental in highlighting BHA’s enduring commitment to North America’s public lands, waters, and wildlife. Marji brings more than 10 years of communications, marketing, and public relations experience in the natural resources field, most recently at the Kansas Department of Wildlife and Parks where she served as Chief of Public Affairs & Engagement Officer and the first female executive editor of Kansas Wildlife and Parks Magazine.
In this newly elevated position Marji will be responsible for the development of a comprehensive communications strategy and complementary focus on compelling messaging and branding. Marji will lead BHA’s skilled communications team and focus on leveraging BHA’s suite of existing communications platforms including the Backcountry Journal and BHA’s Podcast and Blast.
"Over the years, I’ve been fortunate to partner with a variety of conservation-based organizations, but none have impressed me more than Backcountry Hunters & Anglers,” said Marji. “This is an organization that’s growing rapidly, and affecting change at a rate that most advocacy groups can only dream of, all while maintaining focus on its core mission. So, to get to further grow and refine this brand under its next era of leadership is truly a dream come true.”
Marji in the field
Marji is a two-time national award winner in the areas of publications and communication campaigns, and remains the only Kansan to have ever achieved the internationally-recognized Communication Management Professional, or CMP, certification. Marji has also served on the Association for Conservation Information’s National Board of Directors, co-created the state of Kansas’ first-ever women-only Hunter Education course curriculum, and represented the natural resource industry on the Kansas Governor’s Council on Travel and Tourism.
BHA President and CEO Patrick Berry underscored the importance of bringing such a qualified leader into this position stating, “Every day across the BHA community, our chapters and members are engaging in inspiring and effective work on behalf hunters, anglers, and outdoor recreationists. Nadia brings the knowledge, skills, and personal experience to effectively share our compelling stories and showcase BHA’s distinctive mission and effective advocacy.”
Marji obtained a Bachelor of Science in Communications, and minor in Marketing, from Pittsburg State University in Pittsburg, KS. She also holds certifications in Reputation Risk Management, Crisis Communications, and Advanced Social Media Strategy. Marji resides in Bonner Springs, KS with her English Bulldog, “Louie,” though her travels have taken her hunting and fishing on public lands and waters in Hawaii and Alaska to Kansas and places in between.
Backcountry Hunters & Anglers seeks to ensure North America's outdoor heritage of hunting and fishing in a natural setting, through education and work on behalf of wild public lands, waters, and wildlife.